Inattentional blindness describes a counterintuitive yet robust cognitive phenomenon whereby individuals fail to perceive obvious, unexpected stimuli when focused on a primary task. This limitation of ...

We are quite good at spotting unexpected objects while focused on another activity if they are moving fast, reveals a new study by a team of New York University researchers. Their findings cast doubt ...

Until last week, I thought I knew the full history of research on inattentional blindness. Inattentional blindness is the failure to notice a fully-visible but unexpected object or event when you are ...